Advance your career with tailored 1:1 coaching

From rapid-ramp 90-day programs to single-session power hours—pick the path that fits your goals.

New PM team

If you’re a product manager—whether you’re two weeks into a new role, stepping into people-leadership, or plotting your next promotion—a dedicated coach can guide you.


I help you map your unique challenges, pick the right program format, and give you real-world templates and feedback so you accelerate your impact.

You're in the right place if this sounds like you:

  • You’re starting a new product role and need a blueprint for your first 90 days.
  • You've just become a people manager and want to build your leadership presence.
  • You have a specific blocker, such as roadmapping, stakeholder buy-in, executive communication, and need a deep dive.
  • You would like to develop your product management and leadership skills.
  • You or your company is willing and able to invest $3-5k in targetted, measurable career growth.

Which 1:1 Path Is Right for You?

90-Day New Job Success Program

Own your first three months with a clear roadmap, weekly check-ins, and proven templates.

Leadership Coaching

Build your stakeholder influence and team-leadership muscles over a 3–6 month, personalized engagement.

Power Hour

One 60-minute, laser-focused session on your single biggest blocker, plus a clear, 1-page action plan.

About Joni Hoadley, The Product Manager Coach

Joni Hoadley

I’m on a mission to help product managers grow and accelerate their product management careers.

Before becoming a product management coach, I spent more than a decade at Sonos, building products now used by millions of music lovers worldwide. 

With over two decades of hands-on experience in the trenches of product management, I’ve seen it all. My career has been a thrilling ride from the early days at Sonos, where we turned bold ideas into beloved products, to guiding startups through acquisitions by tech giants. Now, I’m turning my focus to you. Your challenges, your aspirations, and your career growth are my priority.

💡Did you know? Many companies offer professional development budgets that can cover the cost of coaching. Find out how to get reimbursed.

client testimonial

Raad

I worked with Joni during my transition from being a physical therapist consulting in the tech space to a full-fledged product manager at some category leaders in health and wellness technology, and I can’t stress enough how valuable the experience was to this day.

If you’re a PM who’s looking to level up, I highly recommend Joni.

Jeff B. 

Working with Joni gives me that extra edge as and PM and people leader that has helped me ensure success in my career!

I was starting a new job as Director of Product Management at a cloud infrastructure company and wanted to ensure that I got off to the best possible start. Joni helped me ensure that I was doing everything I needed to do to be a successful PM and people leader.

Joni helped me build out the strategy and “story” for my product line and helped me figure out how to best communicate that story to all stakeholders.

Greyson B.

Working with Joni has been incredible! She’s intelligent, encouraging, and insightful. She deeply understands what it takes to be a transformational product manager.

I came from a very early-stage startup background and was having trouble transitioning into a larger company. Since I began working with her, I started getting recruiters reaching out to me continually. She introduced me to a handful of opportunities in the healthcare sector for which I have a passion.

With her help, I recently accepted a job that is the perfect fit for me! Her service has been immensely valuable, and I can’t recommend her enough. I’ll continue to work with her throughout my career.