Launch Your Product Manager Career Bootcamp



  hours  minutes  seconds


Bootcamp Registration Closed!

Imagine New Years Eve 2020… just hours from 2021…

Celebrating with friends and family, reflecting over the life-changing year that just passed.

Talking about your big wins and the courageous steps you took that totally re-shaped everything in your life and business.

The actions you took that…

… opened up an exciting and lucrative new career in product management

… pulled you away from the constant drain of work that you don’t love

… lifted you up and gave you the freedom and permission to say “I’m worth it” to the things that help you grow as a person.

Worth raising a glass to isn’t it?

If right about now you’re thinking that all sounds good, Joni, BUT . . . 

Truth be told, you wanted more from your career this year … We all thought 2020 was going to be a LOT different and the COVID19 crisis isn’t necessarily making things easier for anyone. 

Well, here’s some good news, friend. There’s a silver lining if you look for it.

You have plenty of time to make big moves in your career — right now. Which will make toasting with friends and family later this year (fingers crossed, we can stop social distancing by then!) feel like the cherry on top of a gooey hot fudge sundae. 

Cause here’s the thing…

EVERYTHING changes when you decide that you’re going to launch your career in product management once and for all. 

I want that SO badly for you.

And I can’t wait to show you how to get there.

What you celebrate on December 31, 2020, all starts with the actions you take TODAY.

Chances are, you won’t be celebrating…

… receiving yet another rejection letter to the job you just applied for

… doing yet another Zoom interview that seems to go really well until you’re asked the dreaded “how would you design this…” question and you freeze up

… letting a recruiter blindside you that the job you thought you were the perfect fit for just went to another candidate.

But YOU WILL CELEBRATE showing up to our time together in the Launch Your PM Career Course and committing fully to all the actions that follow.

The Experience

You can read all the books about San Francisco, and you still won’t understand what it feels like to hang off the side of a packed trolley rattling through the cool evening air.

Knowledge is valuable. But there’s a big gap between knowledge and understanding.

You bridge the gap with experience.

A good book about how to interview for a job is valuable, but it will only give you knowledge. If you want to achieve understanding, you need an experience. I built The Launch Your PM Career Course to give you that experience with a step-by-step program that is designed to work.

The Launch Your PM Career Course is designed to change the way you think about getting a job as a product manager. It is not a DIY class, it is an interactive workshop where you will learn by doing. As a group, we walk through the process of how to become a candidate PM hiring managers want to talk to and how to interview and land that job.

The Program

You’ll get 3 weeks packed with learning and putting your newly acquired knowledge into practice by doing! Here’s a week-by-week breakdown of what you’ll learn as we work together to launch your product management career:

  • Week 1: You are the product!
    Assess your skills based on what hiring managers are looking for and discover which types of PM roles are best suited for you.
  • Week 2: What’s your value proposition?
    Create a resume and cover letter that actually works. Plus, I’ll teach you how to tailor your resume for each job to increase your chances of success.
  • Week 3: Interviewing to win!
    You’ll learn proven techniques and frameworks to apply to those tough interview questions so that you walk (or Zoom!) into interviews with confidence.

Still not convinced? I offer a 100% money-back guarantee. You have nothing to lose besides the time you will continue to waste if you continue to use the same job searching techniques that have failed you.

The Details

What’s included?

You’ll get access to focused video lessons released twice a week for 3 weeks. At the end of each lesson, I’ll prompt you with an exercise. Not a homework assignment, per se, but something to help you make progress and gain momentum in your job search. Then, you’ll jump into the dedicated Slack channel I’ve created for each lesson where we can discuss your learnings with me and the other participants as we help each other internalize the concept of the lesson.

This lively Slack community with your cohort is designed as a safe place where we can discuss lessons in detail, share experiences, ask questions, or simply get the help and motivation you need.

You’ll receive:

  • 2 video lessons every week
  • 24/7 peer discussion facilitated by Joni Hoadley in a dedicated Slack group
  • 3 weeks of focused learning and hands-on practical work
  • A 100% money-back guarantee

What’s the total cost of the program?

The price of the 3-week online program is $199. When you consider that typical Product Management classes cost up to thousands of dollars and individual coaching ranges from $200 – $400 per hour, you’re getting a lot of value for your money with this course.

Plus, I offer a 30-day money-back guarantee. If you don’t love it, you can get a 100% refund.

How many people are in the course?

I keep the class size small to ensure the best results. There are 40 spots available in this next session.

Who is The Launch Your PM Career Course for?

The Launch Your PM Career Course is for designers, developers, marketers, analysts, students, and other professionals looking to transition into product management. 

Where does The Launch Your PM Career Course take place?

The Launch Your PM Career Course takes place in a private Slack community that has been structured and customized to maximize engagement with the material and the community. You can easily watch the videos and participate in the discussion from anywhere using your phone, tablet, or laptop/desktop.

When is The Launch Your PM Career Course?

The next session begins on June 2, 2020. Lessons will be released on Tuesday and Thursday each week. Once the course is in progress, you can go at your own pace. Because the lessons are available as on-demand videos, you can watch them at your convience. The experience is designed to keep you from falling behind, but it’s fine if you don’t keep up. The content will be available for a full year once the 3-week session is over, giving you access to the materials for 12 months.

Why should I consider the Launch Your PM Career Course?

The Launch Your PM Career Course is not for everyone, but it might be for you.

It’s for people who are tired of spinning their wheels submitting applications for PM jobs that never lead to an interview. For people who are tired of their current work situation and want to transition into something more meaningful. For people who’s been laid off because of the COVID19 crisis and want to find a new job.

It’s for people who are itching to do their best work. For people who are ready to operate in their genius zone. For people who want to have a bigger impact in the world.

And it’s for people who want to get hired and succeed as product managers.

Are you ready to launch your career as a product manager? Let’s do this!

My 100% Money-Back Guarantee: I offer a 30-day money-back guarantee. If you are unhappy with the course, you can get a refund.

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