Value-based pricing, when done right, can significantly increase your ARPU.
Category Archives: Metrics
The Problem with NPS – and What You Can Do About It
NPS is a metric that has become a standard for measuring customer loyalty and satisfaction by many companies. Built on the power of one simple question — how likely is it that you would recommend [my product] to a friend or colleague? — it’s now used by companies of all sizes in virtually every industry […]
Measure What Matters
Everybody knows metrics are important for product managers. The key is using the right data to inform and influence your product decisions.
