Value-based pricing, when done right, can significantly increase your ARPU.
Category Archives: Metrics
The Problem with NPS – and What You Can Do About It
NPS is a metric that has become a standard for measuring customer loyalty and satisfaction by many companies. Built on the power of one simple question — how likely is it that you would recommend [my product] to a friend or colleague? — it’s now used by companies of all sizes in virtually every industryContinue reading “The Problem with NPS – and What You Can Do About It”
Measure What Matters
Everybody knows metrics are important for product managers. The key is using the right data to inform and influence your product decisions.