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How to build products like the Intuit product team

From Intuit video on Rapid Testing Intuit was (and continues to be) renowned for its product creation processes that are deeply rooted in understanding their customers. Their "Follow Me Home" program has been replicated by many other product teams since…

The secret tricks I used to get a job as a product manager

I became a Product Manager almost 25 years ago when most companies didn’t even have that role. I knew I wanted to be in ‘product’ and ended up negotiating my way in, transitioning from a role in marketing. What did I…

How to crush the first 90 days as a new product manager

As an active participant in several online communities for product managers, one of the questions frequently asked is “How can I prepare to succeed in my new role as a product manager?” I always respond by recommending this book, The…

The 3 things you must do to get a job in product management

Whether you’re just starting out or looking for a new role, there are 3 things you absolutely must do to get a job in product management. Getting a job in product management is hard enough as it is. Improve your…

How to use surveys, interviews, and screeners to better understand your target customer

Did you know the #1 reason startups fail is that their product didn’t have a market need?!? That’s right. Most failed startups built a product because they thought it was a good idea.  To avoid building something people don’t want, you have to…

Step-by-step tips for writing an attention-grabbing cover letter

You may be asking yourself, why bother with a cover letter? Maybe you’ve heard most companies don’t care. After all, most job postings include uploading a cover letter as optional. You might believe that since you’re applying online, you only…

50,000 Product Managers are waiting to connect with you!

If you were to join these four PM groups, as I have, you could connect with 50,000 product people!

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